In this stage designer create a brand name or logo. The philosophy and identity of a range can be continued into promotional activities such as branding and styling. To promoting and marketing fashion goods it is very important. Normally the branding would be a graphic designer’s job. It is the interesting use of the language or words can produce visual effects, such as, iMac (Internet ready Macintosh computer), O2 (mobile phone provider), FCUK (French Connection United Kingdom).
Culottes are dubious, particularly with the length. Falling somewhere close to a bootcut and an all out flare, have advanced from last-season’s crude denim, twofold tone or weaved variations to the practically pants with wide legs this pre-fall season, and the length is stitched just between the upper lower leg and lower calf. Aside from the lower leg brushing length, a higher, more infamous length is likewise going hot, and it will look best cooperated with tall cowhide boots, impressively restraining the style.
If there is one thing that is constant, it is “change”. And change is exactly the one thing that is constant when it comes to fashion. Since the beginning of human civilization, there has been a constant effort being put to make one look better. The different styles in fashion have always gone through innumerable changes. With the increase in the amount of innovations, the change in trend and fashion styles have also been rapid. So keeping that in mind, here is the list of a few fashion styles that we accepted with all our hearts:
An homage to Karl Lagerfeld or just a coincidence, bouclé and tweeds are back on the fashion menu and looking particularly natty in jacket form. It's a trend we know the high street does well (Zara are particularly skilled in this department), so I'd imagine this will become available at a lower price point and may take the place of your parka/biker/bombers when it comes to flinging a jacket over any given outfit. You could go the whole nine yards and wear it with a matching skirt (see Gucci) or dress (Brock Collection), but we also liked Louis Vuitton's leather trousers idea. 
Long vests, which the planners have been playing around with for a couple of seasons now, are perfect for the pre-fall season, particularly in light of the way that pre-fall is the season for outerwear that you have been so amped up for. A possibility for the 70’s jackets and overcoats, long vests have a diminishing effect on the body, especially when left detached. They can be worn in the pre-fall September isolated, displaying the revealed arms, with sweater when it gets colder, or even used for a layered look.
The hats Roy Frowick created in his spare time became his entrée into the world of high fashion. After garnering some publicity for his designs in a Chicago newspaper, he was able to open his first boutique in 1957. Around this time, he dropped his first and last names, opting for a more glamorous moniker that has became synonymous with American glamour…Halston.

Ralph Lauren is known for his desire to control every facet of his company’s image: some of his ex-employees tell tales of a control freak with a quick temper and little patience for mistakes. In fact, the whole Lauren saga, with its many reversals of fortune and huge comebacks, was recorded with biting accuracy in the nasty, unauthorized tell-all book, Genuine Authentic.

Donatella started to work for her brother Gianni in the late 1970s, serving as his muse and adviser. Then she became the designer for the company’s Versus line in the 1980s. After her brother was murdered, in 1997, she became creative director of the Versace Group. Donatella made sure that Versace shops would be on different fashion centers around the world, particularly Milan and New York. Top celebrities like Jennifer Lopez and Madonna have endorsed the company’s collection of clothes, accessories, fragrances and home furnishings.

Donatella started to work for her brother Gianni in the late 1970s, serving as his muse and adviser. Then she became the designer for the company’s Versus line in the 1980s. After her brother was murdered, in 1997, she became creative director of the Versace Group. Donatella made sure that Versace shops would be on different fashion centers around the world, particularly Milan and New York. Top celebrities like Jennifer Lopez and Madonna have endorsed the company’s collection of clothes, accessories, fragrances and home furnishings.
Every collection of this talented designer is doomed for success. His works can be unhesitatingly called masterpieces: he’s never afraid of expressing himself in the wackiest, the most sophisticated, out-of-this-world shapes and colors. Pierre Cardin is the inventor of the ‘bubble dress’. His works can be easily told from the others: Cardin’s models look like they’ve come out from the SCI-FI novels :).

Preppy girls, often named simply ‘preps’, love to rock a college-inspired wardrobe. Their hangers are lined side to side with girly blouses with matching collared tees as well as a-line skirts and tights. Her hair is almost always amped up with a cute little headband and she usually wears glasses- whether she really needs to or not! This style may appear geeky and slightly luxurious, but the look itself is really not expensive and extravagant at all.

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