In this stage designer create a brand name or logo. The philosophy and identity of a range can be continued into promotional activities such as branding and styling. To promoting and marketing fashion goods it is very important. Normally the branding would be a graphic designer’s job. It is the interesting use of the language or words can produce visual effects, such as, iMac (Internet ready Macintosh computer), O2 (mobile phone provider), FCUK (French Connection United Kingdom).
In the 60’s, Valentino made a decision that would enhance his reputation; he sent Jacqueline Kennedy, the American First Lady and fashion icon, a series of his pieces to look over. She was enchanted with his designs, and even chose to wear one of his dresses when she married her second husband, Greek shipping tycoon Aristotle Onassis: her influence led to greater fame and fortune in North America.
Fashion designers may work full-time for one fashion house, as 'in-house designers', which owns the designs, or they work alone or as part of a team. Freelance designers work for themselves, selling their designs to fashion houses, directly to shops, or to clothing manufacturers. The garments bear the buyer's label. Some fashion designers set up their own labels, under which their designs are marketed. Some fashion designers are self-employed and design for individual clients. Other high-end fashion designers cater to specialty stores or high-end fashion department stores. These designers create original garments, as well as those that follow established fashion trends. Most fashion designers, however, work for apparel manufacturers, creating designs of men's, women's, and children's fashions for the mass market. Large designer brands which have a 'name' as their brand such as Abercrombie & Fitch, Justice, or Juicy are likely to be designed by a team of individual designers under the direction of a design director.
The hats Roy Frowick created in his spare time became his entrée into the world of high fashion. After garnering some publicity for his designs in a Chicago newspaper, he was able to open his first boutique in 1957. Around this time, he dropped his first and last names, opting for a more glamorous moniker that has became synonymous with American glamour…Halston.
Arty as the names suggest, invokes the independent creativity of the person. These are usually the ones who want to make a statement of their own by the clothes they wear. Most of the times, they are the creators of their own fashion style. They do not follow the traditional norms and make the path for themselves. The unconventional for of art leads to innovating very many interesting forms of trends which are not restricted by the usual textbook nature of creating fashion.
Gabrielle ‘Coco’ Chanel revolutionized the contemporary women’s clothing. Her bold fashion designs freed women from the constrained, time limited trends. Chanel suits have become style icons, as well as her Chanel bags. It was ‘Coco’ who has created the innovative concept of “little black dress”, without which it can not do any one woman. There is no doubt that Coco Chanel is one of the top fashion designers of clothing of all time!
Ready-to-wear, or prêt-à-porter, clothes are a cross between haute couture and mass market. They are not made for individual customers, but great care is taken in the choice and cut of the fabric. Clothes are made in small quantities to guarantee exclusivity, so they are rather expensive. Ready-to-wear collections are usually presented by fashion houses each season during a period known as Fashion Week. This takes place on a citywide basis and occurs twice a year. The main seasons of Fashion Week include: spring/summer, fall/winter, resort, swim, and bridal.
Vivienne Westwood, the godmother of punk, is considered one of the most unconventional and outspoken fashion designers in the world. Westwood’s fashions woke to fame in the late 1970s when her early designs helped shape the look of the punk rock movement. The highly influential shop changed its name and décor with every collection, and would later be credited for setting off both the punk trend and the new romantic wave. In 1981, Westwood launched her signature collection and has since continued to shock and amuse the fashion world with her hard-core Anglomania.
Everyone knows this guy, and I bet you do, too. He’s one of the international fashion icons. Yves Saint Laurent became popular as a designer who re-designed menswear into feminine, beautiful garments for women. His name is also closely associated with the phenomenon of ‘ready-to-wear’ fashion clothing, ‘power suits’ for women and ‘smoking jackets’ for men.
Christian Lacroix directs his devotion and talent for fantasy and theatrics to create true design spectacles. Lacroix arrived in the 80s with the opening of his fashion house and immediately set the world on fire with unexpected mixes of colors and patterns. “The idea of seeing everybody clad the same is not really my cup of tea“. This is one of the best quotes of Lacroix, fighting for unique and irreverent pieces in the world of fashion.
It was a season where emotions, personalities and uniqueness reigned supreme. The monthlong round of shows culminated in a heart-warming and outstanding Chanel show—the last ever technically created by the late creative director, Karl Lagerfeld. An alpine scene magically assembled within Paris's Grand Palais featured a lineup of Chanel girls old and new, and a finale to rival any—with the likes of Karen Elson, unable to hold back the tears, walking through the "snow" next to Cara Delevingne, Mica Argañaraz and Penelope Cruz, to name but a few high-profile faces. The show also confirmed that one of the designer's most beloved of fabrics—bouclé—was set to be a trending choice for A/W 19.
Range planning includes the creation of the ratio of garments to be selected in any given collection. For example, a basic range plan may be formed of four skirts, three trousers, six tops, two jackets and two dresses in three colour ways. Every collection needs a breakdown of units (garments) to enable the looks to be worn with enough combinations. If more volume sales come from tops it makes knowledge to supply more of these when editing the collection.
The college look would be the tag most suitable for the preppy look. The collared T-Shirts are matched and A-line skirts are matched with girly blouses that are lined up in their wardrobe. A cute little headband and geeky glasses mostly do accompany with this style. The geeky look might seem to be an expensive style, but it is not required to shell out much to get this look as it is not that luxurious.
I don't think I've ever seen so many trends! The autumn/winter 2019 fashions are, to say the least, varied, vast and very much going to suit your style, whatever that may be. If you're a minimalist, there's much to love. If you're a maximalist, this is an epic time for you too. If you like colour, great. If you hate colour, fabulous! Want to dress like you're permanently at a party? That's an entirely legitimate planned, backed by many big industry hitters, including Marc Jacobs and Versace.
Shortly thereafter, he began to work closely with Christian Dior, who was nearing the end of his life. Dior recognized the skill and creativity of his young protégé, and he chose him as his successor. When Dior died of a heart attack, Saint Laurent found himself holding the reins of one of France’s most venerable fashion houses: he was only 21 years of age.
Halston’s association with Jackie Kennedy was a crucial factor in his rising fame; she generally eschewed hats until she became charmed by Halston’s distinctive pillbox styles during the Sixties. She wore one of his designs to the Presidential Inauguration in 1961; she was also wearing a pillbox hat (in pink) on the day her husband, John F. Kennedy, was assassinated.
Fashion designers work in different ways. Some sketch their ideas on paper, while others drape fabric on a dress form. When a designer is completely satisfied with the fit of the toile (or muslin), he or she will consult a professional pattern maker who then makes the finished, working version of the pattern out of card or via a computerized system. Finally, a sample garment is made up and tested on a model to make sure it is an operational outfit.
Lauren first gained acclaim with his wide ties, which were often made of unusual fabrics. These standout accessories were not yet trendy in the late Sixties, when he began to try and sell them to New York stores. Soon, word spread about Lauren’s somewhat dandyish personal style and his flashy neckwear; he used this success to find investors and then he branched out into men’s and ladies suits and casual wear. Eventually, his clothing lines were sold at high-end stores such as Saks Fifth Avenue, where they became extremely popular.
He rebounded in the 60’s and 70’s, designing his own line and stunning Paris and the entire fashion world with his own brand of French elegance. However, the stress of his work led him to abuse booze and drugs; in time, the fragile designer’s health became precarious. By 1987, he was unable to fulfill his responsibilities, and allowed others to design his prêt-a-porter line.
Full name is Jagsharan Jit Singh Ahluwalia. JJ Valaya needs no introduction. Another eminent name, a couturier from New-Delhi and has an incredible bridal collection and master of hand-embroideries! He originated the “House of Valaya” along with his brother TJ Singh, in 1992, a lifestyle and luxury fashion house. It has revived and redefined age! In 1994, Valaya became 1st Indian couture-label to have a SOLO SHOW in India. He’s celebrated world-wide in London, Dubai, NewYork, Paris, Singapore, Hong Kong and Johannesburg. It is said about him that he has combined future with past in the present. His pioneering and innovative designs guarantee that the majestic epoch of regal India will remain in power even in the present!
He was born and brought up in Mumbai, and was studying to graduate in commerce whilst decided to alter his field and therefore applied for National-Institute-Of-Fashion-Technology New-Delhi. After graduation won the Best Student Award! Launched his label ”Manish-Arora” & started vending in India. Manish symbolized India at HongKong Fashion Week, in the year 2000 and also participated in the first Indian-Fashion-Week held in New-Delhi. In the next year he launched his other label “Fish Fry” , it was shown in six topmost Indian-cities. His future in our space stimulated line at Wills-India-Fashion-Week fascinated many international viewers, in 2007. Arora is an industrious man who’s always on the go! Because of his intellect and beautiful sense of styling, MAC has enrolled him to team up on a new project, the Raj-inspired-beauty-range. He also introduced his jewelry collection in 2012 that was much loved. He’s recognized for his eccentric amalgamation of western&Indian clothing that assemble perfectly!
Talented and charismatic, he soon drew the attention of VIP’s in the fashion world; they appreciated his chic knitwear and his creativity. Always influenced by art, Gianni Versace drew inspiration from ancient Roman and Greek paintings and sculpture, as well as modern abstracts and Pop Art – producing bold, current designs using color, prints, and careful fitting that accentuated the lines of the body,
Median annual wages for salaried fashion designers were $61,160 in May 2008. The middle 50 percent earned between $42,150 and $87,120. The lowest 10 percent earned less than $32,150, and the highest 10 percent earned more than $124,780. Median annual earnings were $52,860 (£40,730.47) in apparel, piece goods, and notions - the industry employing the largest numbers of fashion designers. As of 2016,a fashion designer's median annual salary was $65,170. High end designers can earn around $92,550. In 2016, 23,800 people were counted as fashion designers in the United States. 
As an extension of the above furry trend, it was plain to see across the runways in each and every fashion capital that feathers were the detail of the moment. Either used for bonkers accessories or dotted onto the finest of silk-chiffon blouses to make them quiver ever so, this trend spans from clothes to accessories and back again. You'll see the high street adopting it for party season and in the shoe department.
The top icon of fashion design, Elsa Schiaparelli was born on September 10, 1890, in Italy. After working at a boutique in New York, Schiaparelli moved to Paris, where she began designing her own clothes. Her work and sense of style shaped the look of fashion in the 1920s and ’30s, and her clothes were worn by some of the world’s most famous women, including American actress Greta Garbo. Schiaparelli died in Paris on November 13, 1973.