A prominent name in the Indian fashion-industry from the western-Indian region of Goa and is amongst the top ten India’s designers. He started as a catering graduate, later on moved to fashion-designing. He was the foremost Indian who was given invitation by IGEDO(World’s largest garment fair). He’s well-known for his passion for white and his modest chic style is a kinda rage among Indian-cloth lovers. In major Indian-news media, this multi-talented person has written exclusive features particularly for Goa Today, Apparel, columns for Femina and free-lance fashion journalism. He does the tasks of advertising styling, theater-designing and forecast portfolios. The ministry of culture , in 1994, exhibited his shiva temples compilation in Canton, Peking & Shanghai ,at the Festival of India. He’s eager at art-patron and puts forward the artists of Goa through special promotions at the Endell Rodricks Couture Salon. He did intern at the Fashion institute of technology , New York to learn how to preserve and conserve costumes.
When you hear ‘casual’, you probably think ‘frumpy’; and the casual fashion style could really be ANYTHING but frumpy! Women who indulge in the casual fashion style don’t grab the exotic and bold items off the shelves. They would much rather prefer a simple white tee and a pair of black pants with a coordinating and trendy purse. The entire look is very modern and uncluttered with an extra touch of subtle elegance.